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James Cameron's Avatar Officially Announced on Blu-ray

Well, now look at that. It’s official. Fox has finally admitted it. Avatar is being released on Blu-ray and DVD on Earth Day, April 22nd, just like writer/director James Cameron said it would. Just like every media outlet under the sun was reporting. Sigh…I hate these PR games. Why can’t we all just get along?

Avatar Blu-ray


So, you’re all set to hit up Amazon and pre-order yourself a copy, right? Not so fast, pilgrim! You haven’t heard the details of this release yet. Prepare to be unimpressed, folks. Avatar will hit Blu-ray in a “Superbit” style, movie-only edition, where, Fox claims, it has left out all the gratuitous nonsense (read: trailers, animated menus and special features) in favour of maxing out the video and audio bandwidth to deliver the ultimate high-def presentation of the film. A more souped-up, multi-disc edition with an extended cut of the film and hours of extras will follow in November with a third dip, this time in 3D, expected in 2011.

Now, you might be thinking to yourself that you can justify the purchase of a couple of versions of the film back-to-back if they’re different enough. Look at the Watchmen sets! Look at Lord of the Rings! There’s enough of a difference between the standard and extended editions of those releases to warrant multiple purchases, right? Maybe. I dunno. But I, for one, am going to have difficulty swallowing the MSRP $39.99 price tag pill for the movie-only Avatar Blu-ray whose sole special feature is the inclusion of a copy of the film on DVD (the DVD on its own is MSRP $29.98, so maybe this isn’t such a bad deal after all!)

I’m anxious to see how much of the 50 gigabytes on the Blu-ray disc is taken up by the film in this ultimate, movie-only presentation of Avatar. If it’s less that 80% of capacity I think there will be a lot of fans crying foul. You don’t need 10gbs to hold a commentary track!

UPDATE: I forgot to mention that if you live in the UK you’ll have the option of purchasing the limited edition “Steelbook” release of Avatar, which comes packaged with 208-page Activist Survival Guide and four lenticular artcards. Yeesh.

avataruksteelbook


Via: The LA Times

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